Location: Eastern United States

Department: Marketing
Reports to: CEO

Job Type: Full-time / Remote / Starting June 1, 2025

Global Marketing Manager

Ready to spearhead shaping a global brand? At Bird Control Group, we seek a strategic and hands-on Global Marketing Manager to drive our worldwide marketing efforts and fuel our next growth phase. If you're passionate about technology, branding, and partner marketing, this is your chance!

About Bird Control Group

We are the global leader in socially responsible, non-lethal bird control. We contribute to food safety, yield improvement, and safe operations in the agriculture, industrial, and commercial sectors. We rely on a growing global network of channel partners for sales and service. Our values are: Flexibility, Ownership, Openness, and Transparency.

Your role

As our Global Marketing Manager, you will own and execute the marketing strategy, covering the total marketing mix (product, price, place, promotion). You will lead a small but powerful marketing team and work cross-functionally to expand our market reach, strengthen our brand, and drive revenue growth globally. Reporting to the CEO, you’ll have the autonomy to innovate and execute high-impact marketing initiatives.

What you will be doing

• Develop and implement comprehensive global marketing strategies to enhance brand awareness, drive customer acquisition, and increase market share.
• Lead and inspire a diverse team of marketing professionals, fostering creativity, alignment, and collaboration on global campaigns.
• Own the complete marketing mix: executing digital and traditional marketing campaigns, including SEO, social media, email marketing, content marketing, and offline strategies.
• Collaborate with cross-functional teams, particularly the regional commercial teams, to ensure cohesive messaging and brand consistency.
• Foster relationships with our network of channel partners, including regular check-ins, strategic planning, and providing marketing support.
• Launch new products & scale Account-Based Marketing (ABM) to accelerate market penetration.
• Analyze market trends, customer insights, and competitive landscape to inform marketing strategies and identify growth opportunities.
• Enhance partner marketing efforts, ensuring our global reseller network is equipped for success.
• Drive innovation by staying updated on industry trends and emerging technologies, and implementing best practices to keep our marketing efforts cutting-edge.
• Monitor and evaluate the performance of marketing campaigns, providing actionable insights and recommendations for continuous improvement.
• Manage the global marketing budget, allocating resources effectively to maximize ROI and achieve business objectives.

Key Focus Areas: Orchestrate NPI, introduce ABM and further professionalize channel partner management.

What you bring

• 8+ years in marketing with at least 3 years in a leadership role

• Bachelor’s degree in Marketing, Business Administration, or a related field
• Experienced in marketing technical, hardware-based products
• Experienced in working with/in a hybrid (i.e. direct and indirect) go-to-market model
• Partner marketing program management is considered a plus
• Having worked for a European company is a plus

• Solid understanding of all elements of the marketing mix
• Able to blend classic marketing techniques with new, innovative practices - specifically around global ABM

• Combines business acumen with excellent analytical and communication skills
• Strategic thinker, data-driven, innovative, and adaptable to market changes.
• Able to convert ideas into plans with actions and drive execution with rigor.
• Working experience in the agriculture sector is considered a plus
• You are located in the Eastern United States, ideally near a major airport, and willing and available to travel a maximum of 20% of your time

What we offer

• Competitive salary & benefits - Unlimited leave and 12 paid holidays, 401K Non-Elective Contribution scheme contributing up to 3%, Medical, Dental & Vision, Quarterly bonus, working from home, and fit allowance.
• Global impact - shape the marketing strategy of an industry leader.
• Career growth – a leadership role with room for professional development.

Ready to make an impact? You can apply via the apply button.

To get inspired you can visit our website: www.birdcontrolgroup.com, or LinkedIn https://www.linkedin.com/company/bird-control-group/